Case Study:
Novare AI Platform Landing Page
About The App
Novare, a next-gen AI platform offering tools for 3D model generation, texture design, and image synthesis, approached Kamsoft Technologies with a clear goal: to build a landing page that looked futuristic, felt intuitive, and translated complex technology into simple storytelling. Kamsoft’s strategy team began by mapping out Novare’s unique selling points and audience expectations. During the discovery phase, UX researchers interviewed stakeholders and conducted competitive analysis to inform a user-centric layout. The aim was not just to inform, but also to engage and convert.
Tech Stack:
The Bulid Process
Kamsoft’s cross-functional team, including UI/UX designers, frontend developers, animators, and QA engineers, collaborated to bring the project to life. The UI team used Figma to develop clean, component-based mockups and set a visual direction rooted in minimalism and readability. Frontend developers used Next.js and Tailwind CSS to ensure modularity, fast rendering, and full responsiveness across devices. Animations and micro-interactions were implemented using GSAP and Framer Motion, while 3D previews were embedded using Three.js, allowing users to interact with models in real time without slowing down the experience. A dedicated team managed backend logic using Firebase, enabling real-time form tracking and analytics with a lightweight infrastructure.
The Process
01
Architecture Planning
Defined stack (Next.js, Firebase, Three.js), performance goals, and technical scope.
02
UI/UX Design
Built Figma-based atomic components, WCAG-compliant flows, and animation specs.
03
Development
Coded responsive UI (Tailwind), 3D previews (Three.js), and real-time backend (Firebase).
04
QA & Testing
Ran cross-browser/device tests, Lighthouse audits, and animation frame-rate checks.
05
Deployment & Monitoring
Deployed via Vercel (CDN), tracked with Firebase Analytics; achieved <2.1s load time.
Outcome & Technical Wins :
The final product was a high-performance, conversion-optimized landing page that combined design elegance with engineering precision. Kamsoft’s QA team tested the experience on over 20 devices and browsers using BrowserStack, ensuring seamless performance. With clean code architecture and a CDN-backed deployment strategy, the page loads in under 2.1 seconds globally. The launch led to a 35 percent decrease in bounce rate and a noticeable improvement in engagement metrics. For Kamsoft, the Novare landing page became a standout example of how strategic storytelling and modern web technology can work together to deliver results.
